Software Development

Store Launch QA Checklist Before Going Live

Jan 21, 2022 | 7 min read | Digital Melons Insights Team

A launch-day quality checklist to catch conversion blockers, tracking gaps, and content mismatches before traffic starts.

Launch QA should cover both functionality and conversion risk. Validate checkout flow, error states, form handling, and payment edge cases.

Confirm analytics events for product views, add-to-cart, and checkout milestones. Missing tracking on day one slows optimization for weeks.

Run a final copy and pricing audit across key templates. Inconsistent messaging between ads, product pages, and checkout weakens trust quickly.

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